Comprehensive Channel Management Strategy for Multichannel Growth

A channel management strategy involves designing optimal multichannel approaches to optimize coverage, drive productivity, enhance partner experiences, and uncover opportunities using analytics. Key elements include customer preference analysis, performance diagnostics, strategic planning, pricing programs, and organizational design to accelerate profitable growth. For more info: https://www.zs.com/solutions/s....ales/channel-strateg

Generative AI Marketing Impact Areas & Implementation Guide

Generative AI isn’t just ready for primetime—it’s already making significant contributions to marketing and generating an enormous amount of attention along the way. It delivers the greatest impact in four key areas: generating insights from unstructured data, accelerating product innovation, scaling personalized content production, and boosting personal productivity. For more info: https://www.zs.com/insights/ge....nerative-ai-marketin

Market Access Strategy Implementation with Data-Driven Insights

Drive success by designing and implementing comprehensive global and local market access strategies. The focus is on elevating product value through strategic portfolio planning and compelling value propositions for all stakeholders. Build and execute detailed plans to reach key decision-makers, integrating insights and analytics to identify performance gaps. For more info: https://www.zs.com/solutions/value-and-access

AI in Master Data Management Smarter Faster Pharma Data

What if your organization has “clean” data, yet updates are slow, manual, and costly? ai in master data management uses generative models plus RAG to add context, automate quality checks, standardize messy global formats, map reference codes, and improve entity matching with embeddings and prompts. For more info: https://www.zs.com/insights/ge....nerative-ai-and-mast

Healthcare Consulting Firm Driving Analytics and Change

As a healthcare consulting firm with strong technology capabilities, we spotlight work across emerging biopharma, travel and hospitality, and enterprise transformation. For more info: https://www.zs.com