NUPI is a next-generation B2B and B2C technology platform that empowers businesses to create and manage powerful loyalty, rewards, and engagement programs. Designed for brands, retailers, and enterprises, NUPI simplifies customer acquisition and retention through its integrated loyalty engine, smart payment solutions, and real-time analytics. The platform supports point-based rewards, cashback systems, digital KYC, and wallet functionalities—all accessible via mobile and web. With omni-channel features such as QR-based payments, invoice scanning, and seamless point redemption through bank transfers or curated marketplaces, NUPI offers a frictionless, subscription-free experience that drives growth, loyalty, and meaningful engagement for modern businesses.